Educational Article- Sex and relationship in media

 “Sex and relationship in media” article posted on “media-awareness.ca” website presents the pressure which is move toward women through ads, television, movies and etc. New media shows that women need to be sexually attractive and sexually active as well. According to the article, The National Eating Disorders Association gives the information that one out of four commercials in TV presents “attractive message” to tell audience what is attractive and what is not. There is common that people could see women who are little bit clothed or their naked bodies in advertising. In addition, women’s bodies are sexualized to gain audience’s attention.

Therefore, women start to be sexual object and their provocative bodies and sexuality are connected with those products which are advertised. According to research in this article, Laurie Abraham, executive editor of Elle magazine, warns that the huge trouble with magazines for women is that “how much we lie about sex.” Those “lies” present the idea that female sexuality is for men’s pleasure. Furthermore, both women’s and men’s magazines consist of the vision that “women primary concern themselves with attracting and sexually satisfying men.”

According to this article, a lot of researchers claim that over-presentation of thin female bodies in mass media drives to the decision that not being fat means being physically attractive and sexually desirable. Moreover, this is not occurring just in magazines or ads, these female characters are also placed in various movies and television as well. 

On the other hand, almost everything has bad side as well. The media also represents women as innocent and vulnerable and this is often connected with being a possible victim of violence. According to this article, sex in the media is mainly criticized because it could influence children to have a lot of different sexual partners and makes people to discover their own unique and authentic sexuality in more difficult way.

Let's check this link that is related to this theme: http://www.media-awareness.ca/english/issues/stereotyping/women_and_girls/women_sex.cfm